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Sam Fender gives his £25k prize award winnings to grassroots concert halls

The artist accepting the award in Newcastle
Sam Fender was awarded the honor recently in his hometown

The artist has handed over the complete sum of his £25,000 honor cash to the Music Venues Trust, which works to protect the United Kingdom's small music venues.

Fender was awarded the cheque on mid-October as his third album People Watching was chosen as the outstanding release of the previous year.

Fender has decided to donate the funds to the MVT, in acknowledgment of the vital role small stages played in his beginning days.

"I couldn't be pursuing what I am doing today if it hadn't been for all the performances I played around the North East, and elsewhere, when I was just getting going," said Fender. "These locations are legendary, but they are in difficulty."

From early 2023 onward, over 150 of these venues have ceased operations – roughly 16 percent of the total UK scene.

Over the past year, top acts such as Pulp, Coldplay, Katy Perry and Ed Sheeran have all supported the Music Venues Trust in its efforts to keep the scene afloat, by applying a minor surcharge to their admission fees, which supports smaller concert halls.

Fender also participated, collecting in excess of £100,000 on his recent tour to assist thirty-eight small stages across the UK.

These funds helped spaces that were dealing with imminent closure due to challenges stemming from floods, fire incidents and personal losses, as well as regulatory hurdles, court cases and neighbor objections.

Some locations received financial assistance in upgrading infrastructure and gear that helped artists and fans.

"The notion that revenue from concerts in big venues helps the local stages, where it kicks off for musicians like me, is just common sense," the star has stated.

The band Pulp in concert
Pulp are among the artists who donated their Mercury Prize winnings to non-profits

He is far from the only musician to contribute his award prize money to worthy causes.

When the band received the prize in the year 1996 for their release Different Class, vocalist the singer announced that the band would donate their prize money to the organization War Child.

During 2002, rapper and singer the artist divided her bounty among multiple good causes, including the NSPCC and a Sickle Cell charity.

"I also contributed a £1,000 to Highgate Newtown, to their gymnastics program, because I trained in gymnastics when I was growing up and they required updated gear," the artist shared with the media.

Previously, the band donated their prize money to the community center that developed their group, alongside other grassroots music organisations.

Additionally the 1994 recipients they donated their award to a multiple sclerosis charity after a acquaintance was found to have the disease.

"Winning was sufficient," said artist the singer. "The prize was the bonus but we didn't require the extra, because we had the honor. So our winning affected somebody else's life."

Last week, the MVT revealed it had protected two local spots in the South East, by bringing them into community ownership.

The Joiners in the city and The Croft in that location were acquired under the community ownership initiative, which is funded by Arts Council England and enthusiasts who buy "shares" in the properties.

EL
About the author

Emily Lewis

Aria Chen is a tech journalist and startup advisor based in Toronto, specializing in Canadian innovation ecosystems and digital transformation.

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